Labubu
You might remember it as The Monsters, Pop Mart Labubu
This spread through many posts rather than one canonical upload.
2025·The last few years·informative
A toy figure sold in sealed boxes, so that the buyer does not know which one is inside.
At a glanceThe facts
- Remembered as
- The Monsters
- Spread in
- 2025
- Format
- Phenomenon
- Made by
- Kasing Lung
- Taken from
- His story series The Monsters; the toys have been made by Pop Mart since 2019
- Origin
- No single original
- Available
- Not held by ViralWorld
What this wasThe story
A snaggle-toothed elf charm sold in blind boxes by the Chinese company Pop Mart, clipped to handbags and unboxed on camera. Queues formed, resale prices multiplied, and the unboxing itself became the format.
Pop Mart's first-half revenue for 2025 rose about 204 per cent. 'Ugly-cute' became a stated design goal rather than an accident.
Why it matteredWhat changed
A character drawn in 2015 became a craze nine years later after one pop star was seen with one as a keychain. Shops in Britain stopped selling them for a time because customers were fighting.
TimelineIn order
- Made
The character is introduced, as figurines.1
- Later
Pop Mart takes over making and selling the toys.1
- Picked up
Lisa, of the group Blackpink, is seen with one as a keychain.1
- Taken down
Pop Mart pauses sales in all sixteen of its British shops until June, after fights among customers.1
- Record
A mint-green one 1.2 metres tall sells for 170,000 dollars in Beijing.1
What it createdWhat came out of it
- The counterfeits have a name of their own: Lafufu.1
Why it is here: something the internet still knows by name · it got out of its own corner of the internet fast
Where it came fromWhat we know
This spread through many posts rather than one identifiable original. No copy is held here — what it was, when it spread and what people called it is what this page can tell you.
Nothing here is claimed to be the first version of this. It spread through many posts rather than from one identifiable original.
Not established. This index only names a creator where the evidence supports it.
SourcesWhat was read
Sources last read on . That date is about the history on this page. Whether the media still plays is checked separately and can change any day. How ViralWorld documents things