ViralWorld

Giphy

This spread through many posts rather than one canonical upload.

2013·The social era

A searchable library of animated GIFs, built into messaging and social apps.

At a glanceThe facts

Spread in
2013
Era
The social era
Made by
Alex Chung and Jace Cooke
Origin
No single original
Available
Not held by ViralWorld

What this wasThe story

A GIF search engine that became infrastructure: integrated into messaging apps and social platforms until picking a reaction from it was an ordinary part of typing. It made the GIF a shared vocabulary rather than a file people kept.

Why it matteredWhat changed

Facebook’s owner paid a reported 400 million dollars for it, was ordered by a British regulator to sell it, and sold it for 53 million.

TimelineIn order

  1. Made

    The site is launched.1

  2. Picked up

    GIFs from it can be posted on Facebook. Twitter follows about three months later.1

  3. Later

    It reports 200 million users a day.1

  4. Later

    Facebook announces that it is buying the company.1

  5. Later

    The United Kingdom’s competition authority rules that it must be sold.1

  6. Later

    Its sale to Shutterstock is completed.1

Why it is here: something the internet still knows by name · it got out of its own corner of the internet fast

Where it came fromWhat we know

This spread through many posts rather than one identifiable original. No copy is held here — what it was, when it spread and what people called it is what this page can tell you.

Nothing here is claimed to be the first version of this. It spread through many posts rather than from one identifiable original.

Not established. This index only names a creator where the evidence supports it.

What this was built on, each one a record of its own.

More from the social eraMore of the archive

SourcesWhat was read

  1. Wikipedia — Giphy

Sources last read on . That date is about the history on this page. Whether the media still plays is checked separately and can change any day. How ViralWorld documents things

Keep browsingElsewhere on ViralWorld