ViralWorld

Digg

You might remember it as the Digg exodus

This spread through many posts rather than one canonical upload.

2004·Early web, before YouTube

A site where users submitted links and voted them up or down, and the most popular reached the front page.

At a glanceThe facts

Remembered as
the Digg exodus
Spread in
2004
Era
Early web, before YouTube
Made by
Kevin Rose, Owen Byrne, Ron Gorodetzky and Jay Adelson
Origin
No single original
Available
Not held by ViralWorld

What this wasThe story

A social news site where votes decided the front page. Its 2010 redesign caused a user revolt that emptied it almost overnight and sent the audience to Reddit — the clearest case of a platform losing a community by decision.

Why it matteredWhat changed

Google was reportedly ready to pay 200 million dollars for it in 2008. Four years later, after a redesign its users rejected, the site itself sold for half a million.

TimelineIn order

  1. Made

    The site is launched.1

  2. Later

    Digg removes posts containing a code for copying HD DVDs, and reverses the decision when its users revolt.1

  3. Later

    A new version is launched, full of faults. Traffic falls and many users move to Reddit.1

  4. Later

    The brand, site and technology are sold for 500,000 dollars.1

  5. Came back

    Kevin Rose and Alexis Ohanian, a founder of Reddit, announce that they have bought it back.1

Why it is here: something the internet still knows by name · it got out of its own corner of the internet fast · still being watched and quoted years later

Where it came fromWhat we know

This spread through many posts rather than one identifiable original. No copy is held here — what it was, when it spread and what people called it is what this page can tell you.

Nothing here is claimed to be the first version of this. It spread through many posts rather than from one identifiable original.

Not established. This index only names a creator where the evidence supports it.

SourcesWhat was read

  1. Wikipedia — Digg

Sources last read on . That date is about the history on this page. Whether the media still plays is checked separately and can change any day. How ViralWorld documents things

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