Chewbacca Mask Lady
You might remember it as Chewbacca Mom, Candace Payne Chewbacca mask
The archive has not found a surviving copy.
2016·The platform era
The most-watched Facebook Live video ever recorded, and a rare canonical moment born off YouTube.
At a glanceThe facts
- Remembered as
- Chewbacca Mom
- Spread in
- 2016
- Began as
- A live stream
- Format
- Video
- Who or what it shows
- Candace Payne, from Texas
- Where it started
- Record
- Most-viewed Facebook Live video, as of 24 May 2016
- Origin
- Not an upload originally
- Available
- Not held by ViralWorld
Why it matteredWhat changed
A woman laughing in a car at her own toy mask became the most-viewed Facebook Live video there had been, with 140 million views in five days.
TimelineIn order
- Posted
Payne posts the video, with the caption “It’s the simple joys in life”.1
- Record
It has more than 140 million views and three million shares. Mark Zuckerberg invites her to Facebook’s headquarters.1 What else happened on 24 May
- Later
Gifts to her are valued at more than 420,000 US dollars, most of it a university scholarship.1
- Mainstream
She publishes a book, Laugh It Up!1
What it createdWhat came out of it
- It inspired Milkshake DuckPhrase · 2016
According to the term’s creator, the reaction to her later video was the likely origin of “milkshake duck”.
LegacyWhat it left behind
- The shop where she bought the mask gave her gift cards and toys, and the mask sold out from online retailers.1
- The video is parodied in the 2018 film Ralph Breaks the Internet.1
Why it is here: something the internet still knows by name · a moment that changed what the internet did next · it got out of its own corner of the internet fast · still being watched and quoted years later
This began as a live stream. Nothing was uploaded at the time. Originally published on Facebook.
Where it came fromWhat we know
There is no original upload to identify: this did not begin as one. What it began as is recorded here, and what is shown is a later copy.
Nothing here is claimed to be the first publication of this Moment, because the first publication was not an upload. This began as a live stream. Nothing was uploaded at the time. Originally published on Facebook.
Not established. This index only names a creator where the evidence supports it.
SourcesWhat was read
Sources last read on . That date is about the history on this page. Whether the media still plays is checked separately and can change any day. How ViralWorld documents things